Football Kenya Federation has sealed an agreement with Chinese media company StarTimes to air next season’s Kenyan Premier League, National Super League and national team matches in a seven-year deal.
Last Tuesday afternoon, the boss of Football Kenya Federation, Nick Mwendwa said the deal is worth Sh119.3mn (1.1mn USD) per year.
While all national team matches for both men and women as well as the top tier will be broadcasted, StarTimes will broadcast live up to 30 matches in the second tier Super League.
The two companies have been in discussions over the past month for a deal and finally, they have reached an agreement.
Over the last three seasons since the departure of South African broadcasters SuperSport, Spanish company MediaPro have been airing matches which have in turn been beamed online. But the matches will now be available on Pay-tv and Free to Air.