SABC has reported that Media Mogul Bonang Matheba’s latest reality show had broken viewership records in South Africa. A Very Bonang Year, based in part on her time in the US last year, was aired on SABC1 last weekend, reaching more than 1.8 million viewers.
“A Very Bonang Year” showed Matheba on her ‘global expansion’ and transformation into an entertainment and entrepreneurial phenomenon.
The Head of PR at SABC TV Channels, Zandile Nkonyeni, said, “We are excited to announce that “A Very Bonang Year” reached a record-breaking 1,86 million viewership in its first episode of broadcast. This is unheard of for any broadcast platform in South Africa for a celebrity-driven reality show genre and at a time when SA viewers have more reality TV content to choose from. As a channel we had intentionally stayed away from celeb reality and for our first attempt at this format, we are proud of this achievement as it further confirms a great decision the channel took in acquiring and partnering with the show.”
The show is produced by Red Button Films in partnership with Celebrity Services Africa (C.S.A.) and Bonang Matheba Entertainment.
In the second episode of “A Very Bonang Year”, Matheba is back in the USA to receive her E! Entertainment award and attended a Wild Aid gala along with Hollywood star Djimon Hounsou. In New York, Matheba continues apartment hunting and takes to the red carpet with Trevor Noah and then does an interview with Charlamagne Tha God and DJ Envy on America’s biggest radio show, The Breakfast Club.