The Nigeria Television Authority (NTA) and its marketing partner, HotSports have announced live transmission of the National Sports Festival Edo 2020.
NTA network services will broadcast live the festival which will begin on the March 22 and runs till April 1 in Benin.
Edo 2020 will highlight 32 sports, including 27 compulsory events, and have 11,000 athletes competing for laurels at 17 venues.
According to the President/CEO of HotSports Nigeria Limited, Mr Taye Ige, ‘’There are also marketing windows for interested brands to explore which include three-hour live transmission of each of the opening and closing ceremonies, two-hour daily live transmission, live transmission of the football and athletics finals as well as a well-packaged one-hour daily highlights show.
Ige added, “The National Sports Festival is our national asset, and this being an Olympic year, we must all rally behind our athletes to deliver great results and be ready to win medals in Tokyo 2020.”
NTA and HotSports have also collaborated on delivering all the matches of last year’s Africa Cup of Nations live from Egypt as well as the qualifiers for the next edition.