e.tv announced the launch of its streaming platform, eVOD in July. This new service has now undergone a name change after it missed its planned launch date in October 2020.

eMedia Holdings released its annual financial results for the year that ended 31 March 2021 and said: “The new financial year will also see the launch of the group’s over-the-top (OTT) service eVOD in July 2021.”

eMedia originally planned to call its video streaming service Openview Plus as a content extension of its existing free-to-air, direct-to-home (DTH) satellite-TV service.

The streaming service will compete with a crowded space of VOD services available in South Africa, including Netflix, MultiChoice’s Showmax, Amazon Prime Video, Apple TV+, Acorn, Vodacom’s Video Play, Telkom ONE, VIU and a few smaller services.