YES partners with Harmonic to launch live UHD-HDR channel in Israel

Harmonic, announced that the tier 1 direct broadcast satellite TV provider of Israel, YES, is using Harmonic’s software-based Electra encoding platform for its new live UHD channel. The world-class local system integrator of AVCOM was used to ensure a smooth deployment. Harmonic’s Electra system allows YES to deliver high-quality UHD-HDR linear video content to over 1 million subscribers at the lowest possible bitrates by leveraging the HEVC video codec.

Itzhak Elyakim, chief technology officer at YES said, “Our goal was to become the first broadcaster in the region to deliver UHD-HDR live content, including popular sports events. Harmonic’s expertise in compression efficiency helped us to achieve that dream.” Elyakim added, “We chose Harmonic’s Electra video system for encoding based on the stunning picture quality and bandwidth efficiency it provides for UHD 4K live delivery. We have been a Harmonic customer for many years and appreciate that their solution is based on a scalable design that will make it easy to expand our UHD channel lineup.” 

Shipping the 4K HDR TV sets are expected to exceed 30 million by 2020, according to IHS. Harmonic’s Electra VS solution will facilitate YES to capitalise on the increased consumer demand for UHD 4K content, discerning the broadcaster from other content providers through crystal-clear video in HDR offering. The extremely flexible software-based system allows YES to input and encode live UHD SDI and IP streams. 

“By launching a UHD-HDR channel, YES is making the television experience so much more visually appealing for subscribers,” said Ian Graham, vice president of sales, EMEA and LATAM, at Harmonic. “Harmonic was an early supporter of UHD HDR, and through our Electra solution, we enable our customers to deliver stunning video quality in the most cost-efficient manner possible.”