Natural TV is a Turkish channel focused on health, agriculture, music and cultural content is expanding to the West African Region. Following the new agreement, the channel struck with SES, to use the latter’s Astra 2G satellite capacity as well as uplink services from its teleport in Luxembourg.
With a potential audience of five million TV homes in West Africa, the free-to-air channel, broadcast in English, will feature original content from Turkey. SES has established a robust presence in West Africa, predominantly in Ghana and Nigeria, where it reached two million and 2.81 million TV homes respectively.
“We are delighted to carry the only private Turkish TV channel available to West-African viewers. Not only do we provide our broadcasting services, but we will also support Natural TV with our local presence and our involvement in TV platforms in Ghana and Nigeria,” said Daniel Cop, General Manager, Sales Nordic, Baltic and Eastern Europe, at SES Video.
“We certainly expect Natural TV to bring a new look to the West-African broadcast schedule with original Turkish-made broadcast content,” said Tuncay Demir, General Manager, at Natural TV. “Starting as a free-to-air channel, we think Natural TV will soon find its audience and raise interest from local TV platforms.”