Tag Archives: Middle East Broadcasting Co. (MBC)

MBC wins USD 1 billion Saudi football rights deal

Arab-based free-to-air satellite broadcaster, Middle East Broadcasting Co. (MBC), has bagged a ten-year deal securing the broadcast rights for the Saudi Arabian Professional Football League and the King Cup, worth SAR 4.1 billion (USD 1 billion). “The Saudi professional football games, the King Cup, the Crown Prince Cup and the Super Cup will be broadcast [...]