Germany-based events organiser, Better Entertainment, has agreed a partnership with Spacetoon Event, the MENA-based entertainment company for children’s shows across the Mena region.
The CEO of Better Entertainment, Serge Burghardt, declared that special events have been lined up for the UAE, Oman, Bahrain, KSA and Kuwait within the next few months, that include: Paddington on Ice, Afrika Afrika, Roncall, Snap and Stars in Concert, among others. Along with this collaboration, Spacetoon Event will have the distribution rights which are owned by Better Entertainment.
Serge Burghardt commented on the collaboration, “We all know that the Gulf market is open and has many attractive features, and we realise that our cooperation with Spacetoon Event will help us discover the needs of this market accurately.”
On the other hand, Ahmad Weiss, the CEO of Spacetoon Event expressed, “We believe that our cooperation with Better Entertainment will bring out huge capabilities, and this would help us to provide our clients with varied experiences that exceed their expectations and suit the special culture of the Arab community in general, and the Gulf in particular. We are looking forward to bring the popular international shows and events to the U.A.E., Oman, Bahrain, KSA and Kuwait first, in order to strengthen and boost the entertainment industry.”
With the Saudi Vision 2030 initiative in mind, these events will boost the entertainment industry in Saudi Arabia and other similar initiatives across the region.