The new project titled Wat Maak Jy? (WMJ) Which means ‘What are you up to?’ is launched on via channel on DStv platform. The project addresses SA’s Vlogger talent. Part of the project involves Via to look for Afrikaans video stars and is, at the same time, offering Afrikaans vloggers a platform to market their work
The local TV channel has teamed up with 20 Afrikaans digital video-makers, vloggers and other social-media stars. The team will create 5 exclusive videos which will be shown on the TV channels as well as on VIA’s Facebook pade and YouTube Channel for the coming months.
The group endeavours to serve as aspiration for vide-makers and as VIA ambassadors for three months. WMJ is calling to the whole south African community to share their unique talents with the world. Anyone can send their videos until the end of October. Every week a favourite video will be selected and VIA will reward the maker with US$150.