Dubai’s Eagle Films bagged the rights to Lionsgate’s new TV game show Candy Crush in the MENA regions. Beelink Productions is to start the production of the Arabic version of Candy Crush later this year. Candy Crush launched on CBS in the USA on 9 July, and the premiere received an average of 4.05 million views.
Peter Lacono, President of International Television and Digital Distribution, Lionsgate, said, “With over one trillion game rounds played since launch, Candy Crush is one of the world’s most iconic mobile games. Fans are avid players and are extremely excited to have a live action TV game show to watch as they play at home. We are proud to announce Eagle Films and Beelink as our first international partners and expect to announce many international adaptations to be produced in the coming months.”
Jamal Sannan, CEO of Eagle Films, said: “Following 15 years of successful collaboration with Lionsgate, we are looking forward to working together again to bring a brand new TV gaming experience to our viewers, which we are confident will set a new standard in game show production values”.
Safa Aburizik, managing director of Beelink Productions, added: “We are very pleased to be the first international licensees of the Candy Crush format after CBS. Content is always king; we believe in premium content and we strive to deliver high production standards that can succeed in our region and travel worldwide.”
The agreement with Eagle Films was brokered by Lionsgate’s Ted Bookstaver, SVP of Alternative Programming Sales.