Discover Digital International (DDI), the on-demand solutions provider has acquired the Turkish Firm, IKON Interactive’s content management solution (CMS) to support its aggressive international growth strategy.
DDI provides OTT video-On-Demand and linear TV management solutions to broadcasters, telco operators and sports organisations. Stephen Watson, DDI’s international Managing Director said, “We realised a year or so ago that if we simply continued the model in which we license all components of a VOD and linear TV solution we will be nothing but a licensing management entity and not build any of our own IP.”
Watson commented about the acquisition, “IKON Interactive’s platform delivers a world class product but maintains a ‘keep it simple’ approach. We’re incredibly excited about its IP we can build on and continue to own. It will enable us to have greater flexibility on our own commercial offerings to customers, telco operators and broadcasters and strengthens our position squarely in the VOD technology service provider space. Given that our business and development overheads in both Mauritius and Africa tend to be much lower than those in Europe and the USA, we are now well positioned to be very aggressive on pricing in hard currency markets across customisation, integration and management of this technology for broadcasters and operators.”
Tolga Guney, chief operating officer of IKON Interactive said, “In a relatively short space of time, DDI has built a very competent development team and it has been a pleasure to work with them over the last year in the evolution and handover of our CMS technology. The future plans for the product and its ancillary applications are exciting and will provide key solutions to many of the challenges faced by broadcasters and operators around the world. We will support DDI as technology consultants when required and we continue to facilitate introductions to European and Middle East based operators who are keen on such solutions.”